新警察故事
China AI-generated actress’s contact lens ad pulled after netizen backlash its credibility_我的网站
一 | 据国家移民管理局微信公众号消息，国家移民管理局预测今年“五一”假期全国口岸日均出入境人员将达176万人次，较去年同期增长40.5%。
二 | 上海浦东、广州白云、北京首都、成都天府、杭州萧山等大型国际机场口岸出入境客流稳步增长，预计日均出入境人员分别为8.8万、4.1万、4万、1.7万、1.3万人次。
The AI persona, Fang Taozi, rose to fame as the female lead in hit short drama The Laid-off Girl, which has garnered more than 200 million views.
In the now-removed ad, Fang said the lenses were "comfortable to wear all day" and the product used a technique to keep them stable, urging users to "blink with confidence," China Youth Daily reported on Sunday.
The claims drew fierce backlash from Chinese netizens, who argued the virtual AI figure cannot wear contact lenses, making its "personal claim of comfort" entirely "uncredible and misleading to consumers." The video is no longer searchable on her page, and her agency did not immediately comment, according to the report.
Lawyers said colored contact lenses are regulated as Class III medical devices in China. The country's Advertising Law prohibits using a spokesperson to recommend or certify medical devices, and such ads must undergo review before publication.
The Advertising Law actually stipulated that a brand ambassador must personally try the product first before endorsing it in an ad.
Wu Xiaolin, a Beijing-based lawyer, told the Global Times that under the law, an advertising endorser is defined as a natural person, legal entity or other organization making a recommendation in its own name or image.
"AI digital humans do not have independent legal personality and cannot be advertising endorsers," Wu said, adding that advertisers still bear responsibility for the truthfulness of content and may face penalties for false advertising.
While AI digital avatars are not bound by the legal clauses governing human endorsers, Wu stressed that the ad's firsthand usage experience claims constitute alleged false promotion. Relevant legal liabilities for false advertising will fall on the brand advertiser and the campaign operator rather than the AI avatar itself.
Shanghai-based outlet The Paper reported that Fang's first commercial deal on July 31 listed rates as high as 258,000 yuan ($38,236) for videos exceeding 60 seconds, outstripping many human influencers with millions of followers. An MCN agency source later cast doubt on those figures, saying the actual rate was about 88,000 yuan.
A Global Times reporter noticed that the rise of AI short drama commercial endorsements has become a prevalent industry trend in China, with virtual leads of multiple popular short dramas regularly posting sponsored content for beauty, skincare, beverage and other consumer brands.
Feng Anrong, a director who runs an AI production studio, told the Global Times that commercial endorsements have become a major revenue source for many short drama production teams.
As AI-generated marketing expands, the controversy has exposed a grey area with legal provisions in place and regulatory oversight inadequate. A consumer hotline told local media that the matter has been referred to market regulators in the local district for handling, per China Youth Daily.
。随着港澳居民与内地居民“北上南下”双向奔赴热潮持续，加之“五一”期间港澳地区将举办多场大型演艺活动和烟火表演，毗邻港澳陆路口岸通关流量将明显增多。其中，深圳罗湖、福田、深圳湾口岸预计将达到19.4万、19.1万、13万人次，珠海拱北、青茂、港珠澳大桥口岸日均出入境人员预计将达到32万、11万、11万人次。
三 | 日前，国家移民管理局就做好“五一”假期口岸边防检查工作作出专门部署，要求全国边检机关加强出入境流量和口岸运行情况监测、及时发布本口岸出入境客流情况，为广大群众出行提供参考；加强勤务组织，配置充足警力，确保中国公民出入境通关排队不超过30分钟；密切与口岸联检单位和地方相关部门协同联动，对通关高峰期客流疏导和交通配套综合保障等作出稳妥具体的安排，共同确保口岸通关安全高效顺畅。 国家移民管理局提示广大中外出入境旅客，出行前及时关注口岸客流变化和通关情况，仔细检查出入境证件签证是否有效，中国公民出境时需提前了解前往地安全形势、入境政策，合理安排行程，强化风险防范意识，注意人身和财产安全。通关过程中如遇困难，可随时拨打国家移民管理局12367服务热线或向现场执勤的移民管理警察寻求帮助。 （中国小康网综合国家移民管理局微信公众号）。
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Published on:21:11:08